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Mission & Vision

The mission of Julissa Soto Latino Health Equity Consulting is to empower Latino immigrant youth and families – as well as underserved communities – throughout Colorado and across the nation to achieve full health equity through advocacy, education and consulting. We envision a Colorado and United States where the needs of all people, and specifically including Latino immigrants, are met addressed by our health, public health and social service systems.

Core Beliefs, Guiding Principles and Values

Core Beliefs: Social Determinants of Health

We know that true health equity can only be achieved when we truly address the social determinants of health that impact individuals, families and our communities.

  • Freedom to be Healthy
    Achieving health equity means being free from violence, illness, economic hardships and discrimination.
  • Celebrating Diversity and Inclusion
    All people should be honored for who they are and encouraged to participate fully in the communities in which they live, work and play. 
  • Whole Person Approach
    A whole-person, holistic approach focused on healthy living, healthy mental health, healthy communities and healthy relationships – and ensuring access to basic needs such as food, shelter and clothing – is critical to achieving success.

Guiding Principles: Peer-to-Peer, Community-Based Approach

Effective community engagement requires the ability to understand and relate to the communities we are trying to reach, and communicate in ways our communities understand.

  • Access
    We believe in meeting youth and families where they are. We recognize and are committed to addressing disparities faced by Spanish-speaking, economically disadvantaged, and traditionally marginalized communities.
  • Authenticity
    We believe leading with passion and authenticity is critical to achieving our mission. We are passionate about the communities we serve and the goals we have set out to achieve.
  • Excellence in Relationships
    We believe in striving for excellence in all that we do, including our customer service and programmatic outcomes and goals.

Values: Strengths-Based Approach

We focus on building people up, and coming from a place of strength and perseverance. 

  • Resilience
    We honor the personal perseverance and drive of the people and communities we serve, and we seek to build upon that strength in all of our interactions.
  • Partnerships
    Investing in lasting and healthy community partnerships and relationships is fundamental to achieving our vision.
  • Success
    We celebrate the milestones of personal achievement and community advancement because we know it empower others to keep striving for their goals as well.